I know that there are a lot of cars out there that have gone over that amount, but to me, it means something more. Living in a middle class neighborhood of Chattanooga, (with it's fair share of wealth), I always saw kids growing up whose parents bought them nice cars, for their first car. Living more "in the sticks" than most of those suburbanites, I didn't want anything fancy. Just a pickup, or a Jeep. I had saved up quite a bit of money, just working odd jobs and had enough money to buy a red and white, 1994 Chevy k1500, 4x4, z71, extended cab, (top of the line for it's day). I still remember going down to Alabama to look at it, then eventually buy it. On the test drive we drove it down a trail, then a country road. I had found my first car.
#1: It's a replacement for the horse. When this versatile farm animal was quickly being replaced by the automobile for transportation, farmers still needed something that could be a jack of all trades. This is why people in the country buy more trucks than anyone. It's their trusty ole' steed, which brings me to why they're so popular elsewhere.
#2: People love experiencing Americana, and part of that is our fascination of the cowboy. In the 1990's, (when my truck was produced), trucks and SUVs where outselling cars. I honestly believe that the public's love of American history is what drove them to buy pickups in such huge numbers. I think just about everyone can imagine a modern day cowboy saddling up in a pickup truck. Yet, there's one more reason, I think.
#3: In the 1970's and 80's, after the gas crisis hit, every automaker was downsizing. Gone were the days when it was your American right to own a v8 powered rear wheel drive car. The only thing that had those two options after the gas crisis were....... Trucks.
So, how does my experience tie in with these reasons that I just listed? I had that truck through most of high school. Do you know how much growing up was done in that time frame? A lot! That truck was part of my high school experience. From driving the dreaded W road, camping at "the treehouse", tail-gating at football games, dating, and where the reliability factor rings true with me- working. I knew I had to fuel this thirsty beast, and I didn't just want my truck to be a statement. So I started selling firewood. For 35,000 miles, I've used it to haul roughly 30 ricks of wood (4'x8', or a full bed for my truck) every year. Not to mention how rough I used to drive in it, off-roading, pulling people out who got stuck, hauling dirtbikes, and so on.
I have honestly thought of buying a new truck, or a more economical car. But at the end of the day, I want MY truck. It's part of who I am.


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